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	<title>Marketing Mindset Blog &#187; personalization</title>
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		<title>eMarketing Tips: Personalization</title>
		<link>http://marketingmindsetblog.com/2008/04/15/c2cs-emarketing-tips-personalization.html</link>
		<comments>http://marketingmindsetblog.com/2008/04/15/c2cs-emarketing-tips-personalization.html#comments</comments>
		<pubDate>Tue, 15 Apr 2008 22:41:39 +0000</pubDate>
		<dc:creator>Lisa Wells</dc:creator>
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		<description><![CDATA[Personalizing your emarketing items, such as newsletters, broadcasts, etc. is not new; most people who use email regularly are used to seeing their first names in email subject lines or within an email newsletter. And, if you regularly send out emails to your subscribers, you probably have remembered the &#8220;first name&#8221; merge code by heart. [...]]]></description>
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