Archive for the ‘Tips and Tricks’ category

How to use my Article Submission Form, two Videos, and more!

July 21st, 2009

One of the tasks I do for my clients is submitting articles to article directories. When I first started submitting articles a few years ago, what should have been a 30-minute task was sometimes dragging out to a few days or more. I was frustrated and tired of playing email tag or the more popular ‘Guess Which Category’ game. I knew there had to be a better way.
 
“Necessity, who is the mother of invention.” – Plato
 

If you have submitted an article to any of the more popular directories, like Ezine Articles, Idea Marketers, or Self Growth, you know they are all different and each has its own set of categories, “fields” that differ from one site to the next, as well as different submission guidelines. Trying to keep track of all of these things can get really hairy! Since one of my favorite things to do is create checklists, forms, and worksheets, I created an article submission sheet to simplify the process. 
 
Before you get started, you will need to do a few things. (Don’t worry, I’ve provided instructions on how to edit the form in the video below.)

  1. If you don’t have the article submission form, go to http://www.virtualassistantforms.com,sign up, and it will be sent to you via email immediately along with a tracking spreadsheet.
     
  2. Visit each article directory listed on the form to sign up for your account (they are all free).  
  3. List the possible categories and sub-categories from each article directory and edit the submission form.
  4. Create an author resource box, maybe two, depending on if you write for more than one target audience or want to steer readers to a particular product or service over another.

Click the video below for instructions on how to edit and use the form.

Once you edit the submission sheet, it’s ready to be sent to your client (who will be WOWed with your initiative!) or, if you are the writer, you can send it along with the article to your assistant. Now, let’s submit an article!

Watch the video below as I walk you through submitting an article to one of the more popular article directories, Ezine Articles.

Next month I’ll show you how to submit to Idea Marketers, another popular directory. In the meantime, work on sprucing up your author resource box. You can use mine as an example (directly below), or read Christopher Knight’s article: Article Marketing 101: The Perfect Author Resource Box. You can also follow Christopher Knight on Twitter -he has loads of article marketing expertise.

Copyright 2009, Lisa Wells.

Want to publish this article on your site? You may, but please include the following resource information: Lisa Wells is a Certified eMarketing Associate who partners with successful coaches, consultants, and online marketers, managing their online marketing needs. Move your business to the next level and up your e-marketing game – sign up for her FREE e-course at http://www.eMarketingToolboxEssentials.com.

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Upgrades Got You Down? 3 Tips for a Smooth Transition

June 16th, 2009

Let me just get this out there as quickly as I can. I don’t like change very much. Never have and probably never will. This may come as a shock since my background includes working for 15 years in the information technology industry and change on a weekly or monthly basis was a given.

Being a virtual assistant, change is common because there are always new programs to learn and upgrades to be done. But I suffer from upgradeaphoebia and seriously, it’s a wonder I ever upgrade anything. Sometimes I have to upgrade in order to accommodate something I need or want and in these cases I don’t really mind. But other times, when I am forced to upgrade for the sake of it or because it’s pushed upon me (Windows Vista anyone?), then the horns start growing, the vein pops out, and my teeth start gnashing. Ok, I guess I am not that bad, but pretty close.

How did I get this bad? I used to be a superstar during my first job as a word processor back in the late 80′s. Using a 286 with MS-DOS, I used to create custom menus in my autoexec.bat file, I learned all the cool tips for ‘Q&A’ and ‘WordPerfect’, and I was the only word processor who downloaded soft fonts to my printer so that my letters beamed with the professionalism of Times Roman while others still used Courier fonts. I was so high speed!

Years later and working as an IT specialist, I couldn’t begin to count the number of upgrades, rollouts, repairs, or patches I’ve done. Technology is exponential; everything from hardware, software, and tech gadgets has a short life because not only do we want the latest and greatest, but one has to keep up or else you are left with an obsolete [insert name here].

This is especially tough for those of us who work online because we are our own IT department. We have to learn it, use it, support it, and troubleshoot it. Just when I would feel comfortable with a particular piece of hardware or software, I would get the upgrade notice. Argh!

I have learned over the years that it doesn’t have to be painful. Follow these tips to make sure your next upgrade is as pain-free as possible:

  1. Do some research. Do not wait until you’ve already upgraded your operating system to find out it is not compatible with your favorite web editing program. Go the manufacturer’s website to check the compatibility list. If there is none listed, contact the manufacturer directly to see if compatible drivers will be available. This also goes for switching web hosts; if you use Frontpage extensions, make sure the new web host supports it as many nowadays do not.
  2. Backup. Do not, and I repeat, do not upgrade without first copying anything of value to another storage device. In theory, upgrading software or operating systems are supposed to leave data alone and just upgrade the system files that run the software. But I have witnessed many times where something went wrong and a complete reformat was necessary. There goes all your family vacation pictures! Don’t let this happen to you.
  3. Document. Before and after you have upgraded, write down all serial numbers, PIN codes, passwords, license numbers, anything associated with a particular piece of software or hardware, and keep them in a place other than your computer. You may need this information when talking to a customer service rep. It doesn’t do any good to save everything in an Access database or Outlook when you’re on the phone with customer service and you can’t open your files. Well, unless you have nothing else to do and can chat with a tech support rep for a few hours while your account gets straightened out. I speak from experience.

Now that I’m older and wiser, I am trying to overcome my upgradeaphobia. I know that I am improving because now when I upgrade, I find it hard to go back to the old versions. I liken it to continuing to use a word that has gone out of style. And when I do commit that faux pas, my kids laugh and call me a “newb.”  You don’t want to be known as the “newb” in your family do you?

Maybe the word “upgrade” isn’t such a bad word after all!

Do you have any upgrade horror stories?  Leave a comment and tell me about them!

Copyright 2009, Lisa Wells.

Want to publish this article on your site? You may, but please include the following resource information: Lisa Wells is a Certified eMarketing Associate who partners with successful coaches, consultants, and online marketers, managing their online marketing needs. Move your business to the next level and up your e-marketing game – sign up for her FREE e-course at http://www.eMarketingToolboxEssentials.com.

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